Weekly Links 8-5-11
A123, First Wind, and Conservation Services Group were in the news this week. Also, a new plan outlined by President Obama set new fuel efficiency standards for vehicles by 2025.
Green Marketing: It’s All About the Benjamins
The ‘green’ prospective customers care most about is money. Images of polar bears or children playing in the grass are not the way to engage customers these days. Yes, customers want to invest in products that have green/clean/sustainability benefits, but economic considerations are paramount.
Help Wanted: 24 Clean Energy Firms Hiring 300 New Employees Right Now
Clean energy employers are looking for talented people. Whether it’s solar or wind, efficiency or batteries, biofuels or insulation, you don’t have to look far to find “help wanted” signs in the shop windows.
Weekly Clean Energy Links 4-3-11
Leading Clean Energy Ventures, the Council’s executive certificate program with Boston University School of Management was featured in a lengthy MassHighTech article. Nexamp acquired SolVera Energy, Obama gave a speech on oil dependency and much more.