RECENT BLOG POSTS

Monthly archive April, 2011

Weekly Links 4-29-11

Next Step Living, Spire, and Beacon Power all made news. Dan Esty and Michael Porter sparked debate on all sides with a call for a carbon tax in The New York Times, DC is debating fossil fuel subsidies in light of gas prices, and much more.
Forests and Trees

Forests and Trees

As a communications professional, I also know the power of image and the important role that it plays in creating a common vision and driving real change. The image of kids running out to greet their new wind turbine reminded and re-inspired me about what we are trying to achieve.
Fail Data

Fail Data

"The No. 1 policy we could put into place would be to make sure that companies taking government money -- on the assumption that it's a public good they're doing -- have to give up some of their data on how well things worked, how well things didn't work."
VIDEO: Gregg Dixon Talks About Marketing At EnerNOC

VIDEO: Gregg Dixon Talks About Marketing At EnerNOC

A couple weeks back we held a small event on cleantech marketing, including a keynote presentation by EnerNOC's VP of Sales and Marketing Gregg Dixon. I followed up with Gregg to interview him about some of the points he made in his presentation, which you can view here.
Green Marketing: It’s All About the Benjamins

Green Marketing: It’s All About the Benjamins

The ‘green’ prospective customers care most about is money. Images of polar bears or children playing in the grass are not the way to engage customers these days. Yes, customers want to invest in products that have green/clean/sustainability benefits, but economic considerations are paramount.
Connecticut Is Hiring - 8 Cleantech Companies With Openings Today

Connecticut Is Hiring – 8 Cleantech Companies With Openings Today

Get rid of the misconception that employment at clean energy companies is only for those with highly advanced degrees in unpronounceable subjects. There are a number of job opportunities across the board in clean energy in Connecticut.
U.S. Clean Tech Industry At A Crossroads

U.S. Clean Tech Industry At A Crossroads

In digesting the important questions that Mitch Tyson outlined in the Energy Leaders Forum’s first post, it struck me that these questions represent a collection of the (mostly) non-technical barriers to the success of the clean tech sector, and define the obstacles we must overcome as we face two possible futures: One leads to rapidly...
Questions For Cleantech - Welcome to the Energy Leaders Forum

Questions For Cleantech – Welcome to the Energy Leaders Forum

Welcome to a conversation. This is the launch of the Energy Leaders Forum – a collaboration between the New England Clean Energy Council and Mass High Tech. We have brought together approximately 20 leaders from the clean energy cluster in New England to start a dialog on the energy issues of the day. The cluster...
Letter: Concerns on the 2012 Budget Committee Blueprint

Letter: Concerns on the 2012 Budget Committee Blueprint

Following up on Peter Rothstein's post yesterday, the Clean Energy Council and the Clean Economy Network have sent a joint letter to U.S. House and Budget Committee leadership raising concerns over the Budget Committee's 2012 proposal.
Federal Budget Needs to Invest in Clean Energy and Innovation

Federal Budget Needs to Invest in Clean Energy and Innovation

You likely have already heard a lot about the budget proposal offered by U.S. House Budget Committee Chair Paul Ryan. But have you heard about its commitment to clean energy? Likely not, since the term “clean energy” appears precisely zero times in the 70-page document.
How big cleantech VCs can suffer from negative selection bias

How big cleantech VCs can suffer from negative selection bias

One of the challenges for cleantech VCs, and for VCs in general right now, is the potential negative selection bias that comes from being a large fund. Especially the large, big-name firms with "go big or go home" perspectives on their investments.
Getting A Grasp on Customer Finance

Getting A Grasp on Customer Finance

On Tuesday we held the fourth installment of our ongoing Finance Series. We had a great discussion and have created a short "highlight" video that hits on some of the key themes.